VINAY
ANURAGH
VINAY ANURAGH
Vinay Anuragh in a black double-breasted suit and dark sunglasses, descending a white spiral staircase

VINAYANURAGH

Engineer by training. Founder of Studio 13. Digital marketing, practiced as architecture.

Enter the house
A circuit board dissolving into architectural blueprint grid lines, gold traces on black
Vinay Anuragh in a tonal beige hoodie and blazer with aviator sunglasses

Fig. 1 · Circuit to blueprint

2012The year the question began

The degree was Computer Science & Engineering. The real education was simpler: systems either hold or they do not.

I spent the years after that watching companies spend on campaigns the way people spend on weather — hoping the sky would change. It does not. Structure changes the sky.

Studio 13 exists because marketing without structure is decoration, and decoration does not compound.

The House Called Thirteen

A digital marketing company in Koramangala. Not a factory. A house with a small number of serious mandates.

  • Brand systemsName, voice, visual law, offer architecture.
  • PerformanceAcquisition that can explain itself.
  • Content architectureFilms, pages, and sequences that belong to one mind.
  • Conversion designThe last honest metre between attention and decision.
  • AdvisoryFor founders who want a thinking partner, not a vendor inbox.

We do not rent attention and call it strategy. We design the reason a stranger should stay.

Vinay Anuragh in a sheer white shirt and gold chain, seated in a lounge

Vinay Anuragh · Founder

Method

Four movements. Always in this order. Never the creative first.

MOVEMENT I

Diagnose

We sit with the business until the real constraint is named. Category, unit economics, the sentence the market already believes.

MOVEMENT II

Architect

Channels are not a buffet. They are load-bearing walls. We draw the system before we dress it.

MOVEMENT III

Narrate

Then the work becomes visible: films, pages, campaigns. One voice. No rented personality.

MOVEMENT IV

Compound

What wins is kept, instrumented, and made boring in the best way — repeatable.

Vinay Anuragh in a black velvet suit, walking down a white glass-railed corridor between two spiral staircases

Interlude

Presence is a discipline.

Black. Quiet. Exact.

Selected Work

I show less work than I have done. The internet is already loud.

The Man

I am not a personal brand in the cheap sense.

I am the person you hire when the brand has to survive contact with reality.

Vinay Anuragh in a tonal beige hoodie and blazer with aviator sunglasses, standing in front of a black car in daylight
Plate I · Tonal
Close portrait of Vinay Anuragh in a sheer white shirt and gold chain, seated in a lounge
Plate II · Quiet
Vinay Anuragh photographed from below at night in a black graphic sweatshirt, beneath palm trees and warm architectural light
Plate III · After hours
Vinay Anuragh in a neon-patterned track suit leaning on a velvet armchair
Plate IV · Colour
Profile portrait of Vinay Anuragh in violet cabin light
Plate V · Altitude
Decoration does not compound.

Vinay Anuragh · Studio 13

Letters

A short journal. Rare. Dated. No SEO blog farm.

Aged cream paper with a fountain pen resting beside faint indentation lines

Salon

If the work should exist, it will. Write to me. I read it myself.

Studio 13, Koramangala, Bengaluru

hello@vinayanuragh.com